‘One Bite and He Was Hooked’: From Kenya to Nepal, How Parents Are Battling Ultra-Processed Foods

T scourge of industrially manufactured edible products is an international crisis. While their intake is notably greater in the west, constituting the majority of the typical food intake in nations like Britain and America, for example, UPFs are taking the place of natural ingredients in diets on all corners of the globe.

This month, an extensive international analysis on the risks to physical condition of UPFs was published. It alerted that such foods are exposing millions of people to persistent health issues, and demanded immediate measures. Earlier this year, a global fund for children revealed that more children around the world were obese than too thin for the historic moment, as junk food overwhelms diets, with the most dramatic increases in less affluent regions.

A noted nutrition professor, an academic specializing in dietary health at the a prominent Brazilian university, and one of the review's authors, says that companies focused on earnings, not consumer preferences, are fueling the transformation in dietary behavior.

For parents, it can seem as if the whole nutritional landscape is opposing them. “At times it feels like we have no authority over what we are serving on our children's meals,” says one mother from South Asia. We conversed with her and four other parents from around the world on the increasing difficulties and frustrations of ensuring a healthy diet in the time of manufactured foods.

Nepal: ‘She Craves Cookies, Chocolate and Juice’

Raising a child in this South Asian country today often feels like fighting a losing battle, especially when it comes to food. I cook at home as much as I can, but the second my daughter goes out, she is surrounded by colorfully presented snacks and sweetened beverages. She constantly craves cookies, chocolates and processed juice drinks – products heavily marketed to children. One solitary pizza commercial on TV is enough for her to ask, “Can we have pizza today?”

Even the school environment encourages unhealthy habits. Her cafeteria serves sweetened fruit juice every Tuesday, which she eagerly awaits. She gets a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and confronts a snack bar right outside her school gate.

On certain occasions it feels like the complete dietary landscape is undermining parents who are just striving to raise healthy children.

As someone employed by the an organization fighting chronic illnesses and spearheading a project called Advocating for Better School Diets, I comprehend this issue deeply. Yet even with my expertise, keeping my young child healthy is extremely challenging.

These ongoing experiences at school, in transit and online make it next to unattainable for parents to limit ultra-processed foods. It is not just about what kids pick; it is about a dietary structure that encourages and advocates for unhealthy eating.

And the statistics shows clearly what families like mine are experiencing. A recent national survey found that over two-thirds of children between six and 23 months ate junk food, and a substantial portion were already drinking sugary drinks.

These statistics are reflected in what I see every day. An analysis conducted in the district where I live reported that almost one in five of schoolchildren were overweight and 7.1% were clinically overweight, figures directly linked with the increase in unhealthy snacking and less active lifestyles. Additional analysis showed that many youngsters of the country eat sweet snacks or processed savoury foods on a regular basis, and this regular consumption is tied to high levels of dental cavities.

This nation urgently needs more robust regulations, improved educational settings and more stringent promotion limits. Until then, families will continue waging a constant war against processed items – a single cookie pack at a time.

In St. Vincent: The Shift from Local Produce to Processed Meals

My situation is a bit particular as I was compelled to move from an island in our archipelago that was destroyed by a major hurricane last year. But it is also part of the bleak situation that is facing parents in a area that is enduring the very worst effects of global warming.

“The circumstances definitely becomes more severe if a hurricane or mountain explosion destroys most of your vegetation.”

Even before the storm, as a nutrition instructor, I was deeply concerned about the increasing proliferation of convenience food outlets. Today, even local corner stores are participating in the change of a country once characterized by a diet of healthy locally grown fruits and vegetables, to one where oily, salted, sweetened fast food, full of artificial ingredients, is the choice.

But the situation definitely intensifies if a hurricane or volcanic eruption destroys most of your crops. Fresh, healthy food becomes hard to find and very expensive, so it is incredibly challenging to get your kids to have a proper diet.

Regardless of having a steady job I wince at food prices now and have often resorted to picking one of items such as legumes and pulses and meat and eggs when feeding my four children. Offering reduced portions or reduced helpings have also become part of the recovery survival methods.

Also it is quite convenient when you are balancing a stressful occupation with parenting, and rushing around in the morning, to just give the children a couple of coins to buy snacks at school. Unfortunately, most campus food stalls only offer ultra-processed snacks and sweet fizzy drinks. The outcome of these hurdles, I fear, is an rise in the already widespread prevalence of chronic conditions such as blood sugar disorders and cardiovascular strain.

Kampala's Landscape: A Fast-Food Dominated Environment

The logo of a international restaurant franchise stands prominently at the entrance of a shopping center in a city district, challenging you to pass by without stopping at the takeaway window.

Many of the children and parents visiting the mall have never traveled past the borders of Uganda. They certainly don’t know about the historical economic crisis that inspired the founder to start one of the first American international food chains. All they know is that the three letters represent all things modern.

At each shopping center and every market, there is fast food for every pocket. As one of the more expensive options, the fried chicken chain is considered a treat. It is the place local households go to celebrate birthdays and baptisms. It is the children’s prize when they get a good school report. In fact, they are hoping their parents take them there for the holidays.

“Mum, do you know that some people bring takeaway for school lunch,” my 14-year-old daughter, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a local quick-service outlet selling everything from fried breakfasts to burgers.

It is Friday evening, and I am only {half-listening|

Leonard Hernandez
Leonard Hernandez

A certified mindfulness coach and writer passionate about helping others achieve mental clarity and emotional balance.

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